Case study

Core Combat Chiang Mai

A Webflow rebuild, brand refresh, and ongoing photography partnership for Core Combat, a gym in Chiang Mai, that lifted onsite conversion by 4.21 percent.

Year
2022
Conversion
+4.21%
Price band
$$$
Core Combat Chiang Mai, case study cover

Core Combat contacted us to modernise their website and strengthen their branding to better connect with their target audience. Their original site ran on WordPress, which they found difficult to update, and they were enthusiastic about switching to Webflow once they saw how much easier its content management system made adding and managing content while keeping an appealing look.

We started by working with the business owners to choose a Webflow template that represented their vision while keeping costs down. From there, we focused on the branding and design language for the new site, choosing fonts and adding new colours to their existing palette to strengthen their visual identity.

We also incorporated some of their strongest graphic assets, like the curved knife and golden naga from their logo, to add more design character to the site. To elevate the experience further, we added scroll-based interactions for a modern, premium feel that helped the site stand out among gyms in their city.

Since finishing the initial project, we’ve kept supporting the Core Combat team with ad-hoc services, including website updates and in-person photoshoots at their newly renovated gym. Those sessions have generated content for their social channels and let us refresh the site with current imagery.

Core Combat has been genuinely happy with the results, and the move to Webflow has aligned well with their goals for modernisation and stronger audience engagement.